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DataNostro Academy

Tutorials — server-side tracking, sGTM, Consent Mode v2, GDPR. From the basics to advanced scenarios for CZ/SK stores and marketers.

Agency: how to manage 10+ clients in DataNostro

A multi-tenant workflow for agencies — one account, multiple clients, billing, white-label, sub-users. What saves you hours a month.

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10 min · Středně pokročilý

Attribution: first-touch vs last-touch — what you see in DataNostro

Why GA4 shows you different numbers than Meta, how DataNostro models attribution, and what to do when reports diverge.

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10 min · Středně pokročilý

Consent Mode v2 — in practice, without the legalese

What the EU actually wants from you, how to set it up in sGTM, and what happens when a user clicks "Reject all".

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10 min · Středně pokročilý

GDPR tracking checklist (reviewed by a lawyer)

What you must have written in your privacy policy, how to set up a DPA with DataNostro, where to have a CMP, and what data retention period. Prepared for CZ/SK stores.

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10 min · Středně pokročilý

Meta CAPI without duplicate conversions — event_id and deduplication

When you send a purchase event from both the Pixel and CAPI, Meta has to match them. How to do it with event_id and why it works out-of-the-box in DataNostro.

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10 min · Středně pokročilý

Migrating from Stape to DataNostro step by step

What needs reconnecting, how to verify nothing's missing, and how to do the cutover without lost conversions. A realistic 3-5 day plan.

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10 min · Středně pokročilý

Server-side tracking 101 — what it is and why you need it

An explanation of the difference between client-side and server-side tracking. Why ITP, ad-blockers, and iCloud Private Relay eat 25-40% of your conversions — and how server-side gives you clean data back.

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10 min · Začátečník

iOS ITP + iCloud Private Relay — what you actually lose and how to get it back

iOS 17 + Private Relay anonymizes 30-40% of your traffic. When it can be recovered with server-side tracking and when it can't.

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10 min · Středně pokročilý

sGTM vs. GTM — when client-side is enough and when it isn't

Google Tag Manager in the browser (web GTM) versus server-side Google Tag Manager (sGTM). When GTM is enough, when you need sGTM, and what to expect after switching.

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10 min · Začátečník